take the product. Please?
The reason companies give swag is because it increases brand awareness. But if attendees don't take it from your booth, then things need
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This is your Services Page. It's a great opportunity to provide information about the services you provide. Double click on the text box to start editing your content and make sure to add all the relevant details you want to share with site visitors.
Whether you're offering multiple services, courses or programs, you can edit this space to fit your website's needs. Simply double click on this section to open the content manager and modify the content. Explain what each item entails and add photos or videos for even more engagement.
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Hannah Morgan
- Mar 2, 2020
- 3 min
Are Promotional Products (SWAG) the New Thank You Cards?
You might be wondering why I chose a Canoe for this post’s picture. Well, keep reading. When hosting an event or putting on a huge Electoral Campaign, people expect to receive something for either attending or contributing to the cause at hand. People today, as sad as it may seem at times, WANT to be given something for their efforts. This is where promotional products are gaining ground. No matter how hard you’ve worked to create the perfect video advertisement or spent ho
9 views0 comments
Hannah Morgan
- Feb 19, 2020
- 3 min
6 Uncanny Promotional Products From Fast Food Chains
Big name fast food promotional products that are sure to surprise you. Ever thought you'd see Dunkin' collab a running shoe? Click t
37 views0 comments
bpcreative2016
- Nov 21, 2016
- 2 min
Tips for Surviving Black Friday 2016
Every year, Black Friday gets bigger and bigger, and the sales get better and better. Not only do you have the day after Thanksgiving to shop your heart out, but sales often stretch into the following week (Cyber Monday, etc). Here are some tips for surviving the craziness of this shopping experience. Plan Ahead. Check out the deals, sales, and specials before you head out on your shopping trip. That way you can figure out how good the Black Friday sales actually are, and can
56 views0 comments
bpcreative2016
- Nov 16, 2016
- 2 min
20 Facts About Promotional Products
Most people know the basics about promotional products, but some of these facts aren't as commonly known, and they might surprise you. Eight in 10 consumers own at least one promotional product. More than half of those who own a promo product use it at least once a week. Sixty percent of people keep promo products for up to two years. Promotional products provide a higher referral rate (more than 500%) than just an appeal letter. Bags generate the most impressions out of all
158 views0 comments
bpcreative2016
- Oct 26, 2016
- 2 min
Holiday Gift Ideas You Will Love
What are you giving your employees or clients for the Holidays this year? Since it's that time of year again, we've put together some gift ideas that we know your customers, clients, and employees will enjoy. These products cover a range or categories so that you'll be sure to find something people will love. JBL Clip+ Splashproof Bluetooth Speaker is the perfect speaker for anyone who loves music. It provides five hours of playtime, is Bluetooth compatible, and is splash pro
31 views0 comments
bpcreative2016
- Oct 21, 2016
- 2 min
The Perfect Promotional Products for Travelers
As the holidays approach, people are busy with their holiday travel plans. It's a great time of year for giveaways that people will use while on-the-go. Plus, what better place than an airport to get your brand seen by lots of people. We have the perfect list of promotional products for travelers, with items they'll need every step of their journey. -Luggage tags are a practical, inexpensive way to get your brand seen. People want to make sure their luggage stands out, and is
19 views0 comments
bpcreative2016
- Oct 12, 2016
- 2 min
Tips for Choosing Apparel for Your Business
People wear branded clothing all the time - at work, at home, and on the go, so it is constantly building brand awareness. With that in mind, it's important to choose the right apparel for your business. You want to choose something that is a positive reflection of your brand, and that people will enjoy wearing. The first question to ask before you make your decision is: Who will be wearing this apparel? Men, women, children, all of the above? Answering this question helps to
43 views0 comments
bpcreative2016
- Sep 29, 2016
- 2 min
Four Promo Products for a Spooktacular Halloween
Halloween is just a month away, so now is a great time to order promotional products for the holiday. Halloween is the perfect time for you to have some fun with promo products - don't be afraid to get creative when promoting your company during the holidays. We've compiled a list of four fun and practical promo products for you to use to promote your brand during Halloween. There are many other great options (like this zombie stress reliever, this fun pumpkin drawstring back
36 views0 comments
bpcreative2016
- Sep 15, 2016
- 2 min
Seven Things to Learn from Apple's Marketing
Last week, Apple held their annual event where they unveiled all of their new products. Weeks prior to the announcement, and since it happened, Apple has been a top trending topic. Understandable - they just released new products that have been a year in the making. But even when Apple isn't releasing new products, their marketing keeps them above the curve. Why? Here are seven great marketing tactics Apple uses that all marketers can learn from. Create experiences. Apple cre
42 views0 comments
bpcreative2016
- Sep 7, 2016
- 3 min
Don't Make These Common Promo Product Ordering Mistakes
When it comes to ordering promo products, most people think it's a pretty straightforward process - choose the product you want, send over your logo, and approve the order. However, there is more that goes into the process than just a few simple steps. If you want a product that will last a long time, looks good, and is high quality, it's important to avoid making these common mistakes. Make sure you take the time to get your order exactly how you want it, and you'll always b
51 views0 comments
bpcreative2016
- Aug 31, 2016
- 2 min
Here's How to Reuse Extra Giveaway Items
It's something all marketers have gone through. You order the perfect promo product for your event, everyone loves it, yet you walk away with boxes of extras. There are a number of reasons this happens - you had to order the minimum quantity, thus ended up with 500 items instead of the 300 you planned on giving away, less people attend the event then planned, etc. - but no matter the reason, you have giveaways left over, and aren't sure what to do with them. Sometimes it's ea
132 views0 comments
brightpointcreative
- Aug 25, 2016
- 2 min
Ten Promo Products You Need This Fall
Fall is quickly approaching, which means it's time to start thinking about ordering your promotional products for the season. Here is a list of 10 promotional products, in no particular order, that you should consider ordering this Fall. 1. Backpacks. Fall is a great time to get outside, and this backpack is the perfect one to take with you. It's also a great bag to use for school and travel. It packs small, has a lot of space for whatever you need, and is comfortable to wear
42 views0 comments
bpcreative2016
- Aug 17, 2016
- 3 min
Six Tips For Back To School 2016
Summer has gone by quickly, and it's time to go back to school. Starting a new school year can cause a lot of stress for many people, but it doesn't have to be that way. A new school year is a great time for students, and parents, to start fresh and get excited for the future. We've all gone through the emotions of starting a new school year, and these six tips should help it go off without a hitch. Tip #1: Determine and set realistic goals Think about what you'd like to acco
27 views0 comments
bpcreative2016
- Aug 11, 2016
- 2 min
Questions to Ask Yourself Before You Order Promo Products
Here at BrightPoint Creative, we believe that promotional products are an important investment for you and your company, so they should be given as much thought as any other marketing initiative or campaign. Promotional products are a great way to get people excited about your company, and are a long-lasting way to keep your brand in front of people as the average person holds onto a promotional product for around seven months. Before you place your order, ask yourself these
41 views0 comments
bpcreative2016
- Aug 3, 2016
- 2 min
How To Know When You Need To Update Your Promotional Products
It's often thought that keeping promotional items the same is the best way to utilize them for a business, but that's simply not true. Change is good, especially when it comes to your promotional products. They make a huge impact on how people perceive your brand, so it's important to keep things fresh and interesting. Here are a few ways we've found to help you determine if it's time to do an update. Has your company logo or brand changed recently, but you're still giving th
30 views0 comments
bpcreative2016
- Jul 27, 2016
- 1 min
Five Current Promotional Product Trends
Trends change constantly, and it’s important to keep up with what’s new. Here is a list of five current trends to help keep your promotional products fresh and popular, and build emotional connections to your brand. 1. Technology products are huge. This trend will grow as more technology becomes available, and as tech products become more budget-friendly for businesses. Everyone loves a portable power bank for their phone or a great wireless speaker. 2. Environmentally-friend
34 views0 comments
bpcreative2016
- Jan 20, 2016
- 2 min
Why Two Big Brands Are Now Using Promo Products
Every business searches for ways to reach new audiences and attract more consumers. That’s obvious right? Most of those companies are looking for ways to accomplish these items on digital platforms and for good reason. With so many brands competing on these digital platforms, finding more creative, useful and, in this case, practical methods of advertising and messaging is critical. Two big brands are have recently launched a promotional product and branded apparel ecomme
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bpcreative2014
- Dec 8, 2015
- 2 min
5 Amazing Hot Chocolate Recipes To Keep You Warm All Winter
As winter continues to set in and the temperatures drop, the cold and freezing air is unmistakably miserable. When these changes in the weather happen most of us run for cover putting on layers of sweaters, scarves, gloves and long john underwear. To top all these things off is a nice steaming mug of hot chocolate. This year we have sold more promotional coffee and hot chocolate mugs than ever before. We are thanking the weatherman every time we see below freezing temps in
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bpcreative2014
- Dec 7, 2015
- 3 min
How to Track ROI on Your Next Promo Product Marketing Campaign
Traditionally promotional products, better known as “SWAG,” are viewed as cheap piece of branded merchandise that companies give away for free at events or in the office. Most time, unfortunately, these products are considered an afterthought in the branding and marketing worlds. Too often brands are missing out on the opportunity to effectively use promotional products to create impactful connections with consumers. Why? Because they do not know how to track ROI on promo
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